What this helps you decide
Compare wishlist conversion scenarios using the price per sale after the store fee that you enter. The result is revenue after that fee, not profit; account for refunds, taxes, development, and operating costs separately. Wishlists do not guarantee purchases.
How to use this tool
Use the wishlist population relevant to your launch window, a scenario conversion rate and revenue retained per sale. Do not enter a full price if your chosen input is meant to be after the store fee.
How the calculation works
Estimated revenue = wishlists × expected conversion rate × net price per sale
Example
Ten thousand wishlists converting at 12% with $14 net revenue per sale produce an estimate of $16,800.
Read the result without overestimating it
Compare several conversion assumptions without treating any one as a benchmark. This model excludes sales outside the wishlist population and cannot predict the timing of a purchase or refund.
Why this result matters
Wishlists show interest, not guaranteed purchases. Scenario planning helps a studio compare conservative and optimistic launch outcomes without treating wishlists as sales.
Tips for a more useful estimate
- Run several conversion scenarios.
- Use price after the store fee.
- Do not mix pre-launch and post-launch wishlists without context.
Frequently asked questions
What conversion rate should I use?
Use your own past launches or a range of scenarios; no single rate fits every game.
Does this include organic launch sales?
Only sales modeled from the wishlist count.
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Explore Parlay: Chaos UnleashedPrepared by Dorn Bros Entertainment · Updated October 18, 2026 · Report a calculation issue
This free tool provides an estimate for general informational purposes. It is not financial, tax, legal, or professional advice.